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Southeast Michigan · Paid Social

Paid Social in Ann Arbor

Demand you create, not just demand you capture.

Paid social reaches the Ann Arbor buyers who don't know they need you yet — Meta, LinkedIn, TikTok, and YouTube, with the ad creative produced in-house by a 15-year design team, because in the Southeast Michigan feed the creative is the campaign.

What you get out of it

  • Reach into audiences that search alone will never surface
  • A creative library that gets stronger every quarter
  • Retargeting that recovers the traffic you already paid for

The Ann Arbor market

Built for how Ann Arbor actually buys

Search captures demand that already exists; paid social creates it. Anchored by the University of Michigan, Ann Arbor runs on research, biotech, and a steady pipeline of technology startups — an educated, high-intent market where credibility and clear positioning matter more than volume. That matters in Ann Arbor, where reaching buyers in higher education and research and biotech and life sciences means interrupting a scroll with something worth stopping for. We treat creative as the variable that decides whether the budget works, test new concepts against a control, and build retargeting that recovers the Washtenaw County traffic you already paid for.

Industries we market to here

  • higher education and research
  • biotech and life sciences
  • software and technology
  • health care
  • professional services

Also serving

Ypsilanti, Saline, Dexter, Chelsea, and Plymouth — and the rest of Washtenaw County.

Market

Ann Arbor, Southeast Michigan — a metro of roughly 370,000 people.

What we do

Paid Social for an Ann Arbor business

  • 01Meta (Facebook and Instagram) campaign strategy and management
  • 02LinkedIn campaigns for B2B and long buying cycles
  • 03TikTok and YouTube for reach and category creation
  • 04Ad creative produced in-house — static, motion, and video
  • 05Audience building, retargeting, and exclusion hygiene

Why us

The receipts

$2M+/ year

Managed Google Ad spend

Across service, real estate, and supply businesses — budgets we are accountable for every month.

15+years

Graphic design experience

Brand and creative work that predates most of the agencies you're comparing us to.

Belowretail

Print pricing

Trade buying power keeps print under retail, across a huge range of products.

Agencyrate

CRM pricing

Our platform pricing is the rate we get as an agency partner — not retail per-seat.

Common questions

Paid Social in Ann Arbor, answered

Which platforms work best for an Ann Arbor business?
It depends on who you're reaching — Meta for broad local demand, LinkedIn for B2B and the long buying cycles common in higher education and research, TikTok and YouTube for reach and category creation. We'd rather start where your buyers already are than spread a small budget thin.
Do you make the ad creative, or do I need to supply it?
We produce it in-house — static, motion, and video — which is why the ads look like they cost more than they did. For Ann Arbor businesses that's usually the difference between paid social that works and budget quietly wasted on weak creative.
Is paid social worth it on a small Ann Arbor budget?
Honestly, not always first. Paid social rewards volume and iteration, so on a very small monthly budget your money often works harder in search. We'll tell you which channel to start with rather than take a retainer that won't perform.

Free tool · No call required

Know what a lead costs you

Most businesses can tell you what they spent last month. Far fewer can tell you what it produced. This is the spreadsheet we'd build for you in week one — take it and use it, whether or not we ever speak.

Monthly Tracker
Twelve months of spend, leads, qualified leads, customers, and revenue. Cost per lead, close rate, CAC, and ROAS calculate themselves.
By Channel
The same numbers split by Google Ads, paid social, SEO, email, direct mail, and referral — so you can see what to cut and what to scale.
Dashboard
Targets versus actual, with variance signed so positive always means you're winning. Charts for cost per lead and spend against revenue.

Excel · Works in Google Sheets and Numbers · 4 tabs

Marketing Metrics Dashboard

Tell us where to send it.

Two fields, no phone number, no sales sequence. If you want to talk later, you'll book a call yourself.

Paid Social in Ann Arbor — get started

Let's talk paid social in Ann Arbor.

Tell us about your Ann Arbor-area business and we'll set up a call. If Paid Social isn't the right move for what you're trying to do, we'll tell you which service is.

Response time
One business day, from a person who read what you sent.
Based in
Michigan — working across Michigan and the Great Lakes region

 

 

 

 

Four fields. No budget dropdown, no "how did you hear about us," no 20-question qualifier. We'll ask the real questions on the call.